Photography as a Business: Shooting the NFL

Shooting a National Football League game would be a career highlight for many sports photographers.  With the supply of photographers exceeding the demand of the NFL, the league is in a powerful position to dictate the behavior of those chosen to shoot the events.

Now, the NFL is flexing their muscle and requiring photographers to wear a vest bearing advertising.  Not just any advertising however… one of the advertiser logos to be featured is none other than Canon.  Regardless of whose gear you’re using, sideline photographers will be sporting Canon on their backs.  Folks from the National Press Photographers Association are up in arms, but when it comes down to it, the logo on a vest will have zero impact on the quality of the photos produced.

Shooting the NFL is a business.  The client has set their terms.  Photographers can either work within those terms, or pass on the business and the market will determine if others will meet the demands of the client.

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